New Dawn Summit - Digital Transformation, AI & CX

28th October 2026

New Dawn Summit - Digital Transformation, AI & CX
Barcelona, Spain

WHO SHOULD ATTEND

CONFERENCE BENEFITS

NEW DAWN SUMMIT – DIGITAL TRANSFORMATION, AI & CX

Where Customer Excellence Meets the Future

The future of Customer Excellence won’t be built by technology alone. It will be built by people who know how to turn technology, data and new ways of working into better customer experiences and measurable business impact.
NEW DAWN brings together senior leaders, transformation experts and emerging talents from Healthcare, Pharma, MedTech, FinTech, Telco and other customer-centric industries for one highly interactive day focused on the challenges shaping the next generation of Customer Excellence, Omnichannel, Digital Transformation and AI.

This is not another conference where you simply sit, listen and leave.

Bring your challenges. Challenge conventional thinking. Exchange perspectives. Find solutions.

Through thought-provoking presentations, interactive discussions, peer-to-peer exchange and high-value networking, NEW DAWN creates a space to explore what is really working — and what needs to change.

WHAT YOU WILL TAKE BACK
- New perspectives on Customer Excellence and Omnichannel strategy
- Meaningful connections with senior leaders and emerging talent
- Practical approaches to real-world transformation challenges
- Actionable insights on AI, digital transformation and customer experience
- Tangible ideas you can take back and apply in your organisation

ONE DAY. REAL CHALLENGES. PRACTICAL SOLUTIONS.

The question is no longer whether digital transformation, AI and Omnichannel will reshape customer engagement.

The question is: Are you ready to shape what comes next?

Welcome to NEW DAWN.

NEW DAWN is for the people shaping how organisations engage, serve and grow their customers.
Senior leaders and emerging talents across:

Customer Excellence & Customer Experience
Omnichannel & Digital Engagement
Commercial Excellence & Sales
Marketing & Brand
Digital Transformation & Innovation
AI, Data & Technology
CRM & Customer Engagement
Strategy & Business Transformation
Operations & Business Excellence

From Healthcare and Pharma to MedTech, FinTech, Telco and beyond — if customer experience, digital transformation or AI is part of your agenda, you belong in the conversation.
For group discounts and complete details contact us.

REQUEST FULL AGENDA

OVERVIEW

DON'T JUST ATTEND. TAKE SOMETHING BACK.
NEW DAWN is designed around one simple principle: every conversation should create value.

Challenge Your Thinking

Hear fresh perspectives from leaders tackling the same transformation, Omnichannel and Customer Excellence challenges you face.

Learn What Works

Go beyond theory and explore real-world approaches, lessons learned and practical examples you can apply.

Build Your Network

Connect with senior decision-makers, experts and ambitious emerging talent across industries and functions.

Find Practical Solutions

Bring your biggest challenges into the conversation and discover new approaches through peer discussion and interactive sessions.

Turn Insight Into Action

Leave with ideas, connections and actionable takeaways you can take directly back to your organisation.

One day. Multiple perspectives. Real conversations. Tangible takeaways.

That’s the NEW DAWN experience.

REQUEST FULL AGENDA

About KP-Morgan Group

KP Morgan specializes in clinical trials, SFE, commercial excellence and Healthcare innovation events, hosting events in various locations such as Canada, USA, Europe and Dubai.

KP-Morgan Conferences have provided platforms for debate across many industry sectors including: Telecommunication, banking & financial services, retail and FMCG, investments, pharmaceuticals, IT, chemical & petro chemical.

Many argue that the innovation process cannot be managed because innovation is supposed to be about creativity and cannot be predicted. We believe in KP-Morgan that Innovation is not only about being creative and inventive; innovation is a collaborative process where ideas are taken and managed through to value-adding market introduction.

The consistent high quality of our events has given rise to a reputation for excellence, ensuring that KP-Morgan conferences provide the most fertile ground for participants to gain up-to-the-minute market intelligence and invaluable opportunities to network and generate new business.

INTERESTED IN EVENT PARTNERSHIP?

AGENDA: TOPICS AT GLANCE

Keynote Presentation, Interactive Discussions, Case Studies, Brain Storming and Round Table Discussions

Take action now, with actionable insights across the industries

How Can AI Move from Pilot Projects to Enterprise-Wide Transformation?
Is Your Organization Ready for the Age of Autonomous Enterprises?
How Can Generative AI Deliver Measurable Business Value and ROI?
What Does the Future of Customer Experience Look Like in an AI Driven World?
How Can Organizations Build Truly Seamless Omnichannel Customer Journeys?
Are Data and Analytics the Missing Link in Your Digital Transformation Strategy?
How Can Intelligent Automation Unlock New Levels of Productivity and Efficiency?

Can AI and Human Intelligence Work Together to Create Better Customer Experiences?
What Will Separate Digital Leaders from Digital Followers Over the Next Five Years?
How Can Organizations Scale Personalization Without Compromising Trust and Privacy?
Are You Prepared for the Next Wave of AI Governance, Ethics, and Regulation?
How Can Businesses Turn Disruptive Technologies into Sustainable Competitive Advantage?
Agentic AI
What defines CX leadership in 2030

Unlimited

Networking

Opportunities

Dedicated Networking Hours
Exhibition Hall
Networking Breaks

Cocktail Reception
Business Lunches
Extended Networking Dinner Reception

THE REAL NEXT BIG THING IN DIGITAL Tranformation

DAY SESSIONS

8:50hrs | Check-in & Pre-conference MeetUp

9:10hrs | Opening remarks by chairman Stefan Turnwald & Introduction Session

9:20hrs - 10:00hrs : Executive Leadership Keynote Session

From Digital Transformation to Business Reinvention: The AI

Imperative

- How leading organizations are scaling AI beyond pilot projects

Building an AI-ready culture and workforce

- Balancing innovation, governance, and business value

The Future Enterprise: Data, AI and Human Intelligence Working Together

- Creating competitive advantage through intelligent operations

- The next wave of digital transformation

10:00hrs - 10:40hrs Strategic Keynote Session

Generative AI: From Experimentation to Enterprise-Wide Impact

- Real-world AI use cases delivering measurable ROI

- Transforming customer, employee, and operational experiences

Intelligent Automation 2.0

- Hyperautomation, process mining, and autonomous workflows

- Achieving operational excellence at scale

10:40hrs - 11:20hrs Tea/Coffee NETWORKING

Complimentary with Basic Pass

11:20hrs - 12:40hrs Customer Experience Transformation

Forum

Designing Customer Journeys for the AI Era

- Personalization at scale

- Predictive customer engagement

- Turning customer data into actionable insights

Building Seamless Omnichannel Experiences

- Breaking down organizational silos

- Delivering consistent experiences across every touchpoint

Executive Panel Discussion

The Future of Customer Experience: Human-Centric or AIDriven?

Panelists debate:

- Can AI replace human interactions?

- Where should organizations invest next?

- What defines CX leadership in 2030?

12:40hrs - 13:45hrs Networking Business Lunch

Included in Basic Pass

13:45hrs - 14:25 Innovation Keynote Session

The Rise of Autonomous Enterprises

- AI agents and digital coworkers

- Reinventing productivity and decision-making

From Data to Decisions

- Building a trusted data foundation for AI success

- Data governance and responsible AI practices

14:25hrs - 15:15hrs Industry Transformation Case Studies

Digital Transformation Success Stories

Lessons learned from global organizations accelerating innovation.

Topics include:

- AI-powered customer service

- Intelligent operations

- Digital workplace transformation

- AI-driven decision intelligence

15:15hrs - 15:45hrs Tea/Coffee Networking

Complimentary with Basic Pass

15:45hrs - 16:40hrs KEYNOTE SESSIONS

Future Trends & Leadership Forum

AI, Trust and the Future of Business

- Responsible AI and governance

- Managing risk while accelerating innovation

The Next Five Years of Customer Experience

- Agentic AI

- Hyper-personalization

- The future digital customer

16:40hrs - 17:15hrs Fireside Chat

What Will Separate Digital Leaders from Digital Followers?

An interactive discussion among industry

Leaders, and Transformation Executives.

SPEAKERS AND PARTNERS

Well known industry leader and emerging talents

Speakers are updating!

REGISTER

Basic

One Entry Pass to in-person conference
Certificate of attendance
Conference Material
Business Lunch
Tea/Coffee and snacks
Cocktail Reception

Premium

Two Basic Passes to conference
Certificate of attendance
Conference Material
Business Lunch
Tea /Coffee and snacks
Cocktail Reception

Gold

One Entry Pass to in-person conference
One-night Accommodation
Certificate of Attendance
Conference Material
Business Lunch
Tea and snacks
Cocktail Reception

VENUE

SB Plaza Hotel Fira

Address: Barcelona, Spain

Phone: TBA

CONTACT US

Got a question?

STEPHEN PATEL

Email: Stephen.Patel@kpmglobals.com

Telephone: +421951112663

28th October 2026