Schedule

Tue, Oct 13

1:30 PM - 1:45 PM
15 minutes
Pre-Conference Workshop- Introduction
Main stage
Networking
Overview
1:45 PM - 2:00 PM
15 minutes
Pre-Conference Workshop - Presentation
Main stage
AI
corporatelearning
Performance
Sales
2:00 PM - 2:20 PM
20 minutes
Workshop - Activity
Main stage
ai
analysis
forecasting
2:20 PM - 3:00 PM
40 minutes
Workshop - Demo
AI
CustomerExcellence
3:00 PM - 3:20 PM
20 minutes
Workshop - Use case
AI
Casestudy
3:20 PM - 3:30 PM
10 minutes
Workshop - Discussion
AI
RolePlay
3:30 PM - 4:00 PM
30 minutes
Networking Break with Tea/Coffee
Networking Hall
networking
4:00 PM - 4:15 PM
15 minutes
Workshop - Discussion
development
learning
4:15 PM - 4:50 PM
35 minutes
Workshop
AI
casestudy
FutureAnalysis
Learning
4:50 PM - 5:05 PM
15 minutes
Workshop - AI Roleplay Manifesto
AI
manifesto
Roleplay
salesefficiency
5:05 PM - 5:15 PM
10 minutes
Workshop - Wrap Up and Closing Remarks
closingremarks
networking

Wed, Oct 14

9:05 AM - 9:15 AM
10 minutes
9:05hrs Opening Remarks, Introduction by chairman Stefan Turnwald
introduction
networking
openingremarks
9:15 AM - 9:40 AM
25 minutes
Session 1 Speaker: Marina Fernandes Sales Training Manager | EMS
AI
CommercialCapability
9:40 AM - 10:10 AM
30 minutes
Session 2 Speaker: Eric Simard International Director, Omnichannel & Content Analytics | Novartis
Ai
decisionintelligence
omnichannel
10:10 AM - 10:35 AM
25 minutes
Session 3 Speaker: Christiane Buschka Consultant, former Head of Customer Project Management and Sales
commercialexcellence
10:35 AM - 11:00 AM
25 minutes
10:35 – 11:00 | AM Networking Break
Networking Hall
Networking
11:00 AM - 11:50 AM
50 minutes
Session 4 ‘C Level’ Interactive Panel Discussion
BPA
Commercial
Discussion
11:50 AM - 12:15 PM
25 minutes
Session 5 Speaker: Christina Hirsch Executive Vice President | Swisscom
Ai
CustomerExcellence
DigitalTrust
12:15 PM - 12:45 PM
30 minutes
Session 6 Interactive Discussion: Interactive Discussion
12:45 PM - 1:45 PM
1 hour
12:45 – 13:45 | Business Networking Lunch
Restaurant
Networking
1:45 PM - 2:20 PM
35 minutes
Session 7 Speaker: Pelin Icil Franchise Lead GEM | Boston Scientific
digital healthcare
DOL
KOL
Marketing
MSO
2:20 PM - 3:00 PM
40 minutes
Session 8 Speaker: Eduardo Varela CEO | DeepfulAI
AI
sales excellence
SalesEfficiency
3:00 PM - 3:35 PM
35 minutes
Session 9 Speaker: Ipek Gozde Arslan Digital and Customer Engagement Director | Novo Nordisk
Commercial
Customer Engagement
Digital health
Pharma
SalesManagement
3:35 PM - 4:10 PM
35 minutes
15:35 – 16:10 | PM Networking Coffee Break
Networking Hall
Networking
4:10 PM - 4:50 PM
40 minutes
Session 10 Speaker: Ossama Ibrahim Global Marketing Excellence Director | Merckgroup
AI
CX
Human
4:50 PM - 5:20 PM
30 minutes
Session 11 Speaker: Maged Mabrouk Director Global Commercial Operations | Valneva
commercial
customer
datamanagement
HCP
5:20 PM - 5:30 PM
10 minutes
Session 12 Open Round Table Discussion
5:30 PM - 6:30 PM
1 hour
Complimentary Cocktail Reception Networking Hour
Cocktail
Networking

Thu, Oct 15

9:05 AM - 9:20 AM
15 minutes
Opening Remarks, Day One Summary & General Flow by chairman Stefan Turnwald
Introduction
Networking
9:20 AM - 9:50 AM
30 minutes
Session 1 Speaker: Alisa Heinz Head of Commercial | Zentiva Pharma
AI
Commercial
Forecasting
9:50 AM - 10:30 AM
40 minutes
Session 2 Speaker: Anastasiya Kolyasnikova Global GenAI Transformation Lead | Sanofi
AI
Digital Transformation
GenAI
Omnichannel
10:30 AM - 11:00 AM
30 minutes
10:30– 11:00 | AM Networking Tea/Coffee Break
Networking Hall
11:00 AM - 11:35 AM
35 minutes
Session 3 Speaker: Nick Veringmeier Director JPP & Founder Future of CGT JustPushPlay BV
Commercial Strategy
11:35 AM - 12:10 PM
35 minutes
Session 4 Speaker: Grzegorz Dudziński Founder & Consultant | ISPIRATO
AI
CustomerExcellence
12:10 PM - 12:50 PM
40 minutes
Session 5 Interactive Panel Discussion
AI
commercialexcellence
customer
Discussion
sales
12:50 PM - 1:50 PM
1 hour
12:50:hrs - 13:50hrs | Business Networking Lunch
Restaurant
Networking
1:50 PM - 2:20 PM
30 minutes
Session 6 Speaker: Dr. Volker Karuth Founder & Managing Director | Dr. Karuth GmbH
KAM
SalesManagement
SFE
2:20 PM - 3:10 PM
50 minutes
Session 7 Speaker: Kristina Devyatkina Business Excellence & Execution Lead | Novartis
Business Excellence
commercialexcellence
CustomerExcellence
digitaltransformation
Diversified
3:10 PM - 3:30 PM
20 minutes
Session 9 Roundtable Discussion — Leadership, Collaboration & the Future of Commercial Excellence
discussion
networking
3:10 PM - 3:40 PM
30 minutes
Session 8 Speaker: Mihai Dan, Customer Excellence Pharma Leader
Case Study
CustomerExcellence
Digital TAs
HealthcareInnovation
3:40 PM - 3:45 PM
5 minutes
15:30 - 15:45 | Closing Remarks & Takeaways
Closing Remarks
networking

Tue, Oct 13

Pre-Conference Workshop- Introduction

Pre-Conference Workshop - Presentation

Workshop - Activity

Workshop - Demo

Workshop - Use case

Workshop - Discussion

Networking Break with Tea/Coffee

Workshop - Discussion

Workshop

Workshop - AI Roleplay Manifesto

Workshop - Wrap Up and Closing Remarks

Wed, Oct 14

9:05hrs Opening Remarks, Introduction by chairman Stefan Turnwald

Session 1 Speaker: Marina Fernandes Sales Training Manager | EMS

Session 2 Speaker: Eric Simard International Director, Omnichannel & Content Analytics | Novartis

Session 3 Speaker: Christiane Buschka Consultant, former Head of Customer Project Management and Sales

10:35 – 11:00 | AM Networking Break

Session 4 ‘C Level’ Interactive Panel Discussion

Session 5 Speaker: Christina Hirsch Executive Vice President | Swisscom

Session 6 Interactive Discussion: Interactive Discussion

12:45 – 13:45 | Business Networking Lunch

Session 7 Speaker: Pelin Icil Franchise Lead GEM | Boston Scientific

Session 8 Speaker: Eduardo Varela CEO | DeepfulAI

Session 9 Speaker: Ipek Gozde Arslan Digital and Customer Engagement Director | Novo Nordisk

15:35 – 16:10 | PM Networking Coffee Break

Session 10 Speaker: Ossama Ibrahim Global Marketing Excellence Director | Merckgroup

Session 11 Speaker: Maged Mabrouk Director Global Commercial Operations | Valneva

Session 12 Open Round Table Discussion

Complimentary Cocktail Reception Networking Hour

Thu, Oct 15

Opening Remarks, Day One Summary & General Flow by chairman Stefan Turnwald

Session 1 Speaker: Alisa Heinz Head of Commercial | Zentiva Pharma

Session 2 Speaker: Anastasiya Kolyasnikova Global GenAI Transformation Lead | Sanofi

10:30– 11:00 | AM Networking Tea/Coffee Break

Session 3 Speaker: Nick Veringmeier Director JPP & Founder Future of CGT JustPushPlay BV

Session 4 Speaker: Grzegorz Dudziński Founder & Consultant | ISPIRATO

Session 5 Interactive Panel Discussion

12:50:hrs - 13:50hrs | Business Networking Lunch

Session 6 Speaker: Dr. Volker Karuth Founder & Managing Director | Dr. Karuth GmbH

Session 7 Speaker: Kristina Devyatkina Business Excellence & Execution Lead | Novartis

Session 9 Roundtable Discussion — Leadership, Collaboration & the Future of Commercial Excellence

Session 8 Speaker: Mihai Dan, Customer Excellence Pharma Leader

15:30 - 15:45 | Closing Remarks & Takeaways

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